UK-based virtual reality (VR) and 360-degree content company, Visualise, which has worked with clients ranging from Lamborghini to Thomas Cook and O2, has announced the appointment of Limelight, an independent business to business (B2B) PR and communications specialist, to raise its profile and awareness in the national and trade media.

Limelight has been tasked with helping Visualise showcase its range of VR capabilities and the business benefits the company can deliver.Using thought leadership and media relations, Limelight will promote the content Visualise delivers across multiple sectors with a programme profiling the production company’s senior team, including Co-Founder Henry Stuart as well as their extensive list of clients.

Stuart said in a statement: “Limelight’s commercial creativity and entrepreneurialism makes them the perfect partner to communicate our success. This will keep us at the forefront of the industry just as the sector is erupting, enabled by the release of consumer headsets this year. We are looking forward to working with the team to showcase our work within key sectors and educate the market on the breadth of capabilities VR tech and experiences can offer.”

While Susanna Simpson, Founder and Managing Director of Limelight added: “Visualise is a company at the top of their game, producing truly innovative content. It’s so exciting to have a client working in the VR space at such a pivotal time for the industry and we are thrilled to be partnering with them to ensure they get the recognition they deserve.”

VRFocus will continue its coverage of Visualise’s latest VR project, reporting back with any new updates.

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