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360 camera company Rylo was acquired by software company VSCO, and Rylo will shift focus from hardware to software.
Rylo’s eponymous 360 camera was the first to feature what I consider “2nd generation” stabilization. It shocked the industry with its amazing stabilization, and inspired Insta360 and other competitors to improve their stabilization as well. Rylo was also a pioneer of user interface and they were the first to add features such as object tracking and hyperlapse. Their design heavily influenced Insta360 and the 360 industry in general.
Rylo had some success and attracted some users, but was ultimately held back by a higher price than competitors. Later, Rylo found a way to increase the resolution substantially from 4K to 5.7K but the higher resolution was possible only on Mac, and they chose not to develop a Windows version of their app.
Following VSCO’s acquisition, Rylo will focus exclusively on software. The cameras will continue to be available at Best Buy until supplies last.
Here is a post on VSCO’s website about the acquisition.
The post Rylo acquired by VSCO; will change focus appeared first on 360 Rumors.
