It has been quite a few months since the Nokia OZO has been available in the West, but now it has been announced that the professional-grade 360 camera has now officially launched in China, bridging the gap to one of the virtual reality (VR) powerhouses on the other side of the world.
This has come along with the partnership of Nokia and LeVR, the VR division of LeEco, one of the largest online video companies in China. LeVR will distribute OZO content, and it also intends to take on OZO VR solutions on its platform.
“We see tremendous potential for OZO in China, an exciting market with immense growth opportunities for VR and OZO. There’s a genuine hunger among consumers for more immersive, high quality and professionally produced entertainment,” said Ramzi Haidamus, president of Nokia Technologies. “As a single-body camera giving content professionals a simple way to produce compelling content for their audiences, OZO is tailor made to fill a very important gap.”
Previously, the Nokia OZO had released in the US and Europe back in March, and judging by the announcement of it becoming available along with production partners, Nokia has a strategy wherever it launches.
The Nokia OZO will be available commercially for China in Q3 of the financial year at an equivalent pricing to the US and EU – but the exact price hasn’t been disclosed. The OZO will be available to order through Nokia reseller partners in China in September, with shipments expected in October.
For more on the latest developments from the Nokia OZO, as well as all the news, updates, and features in the world of VR, make sure to check back with VRFocus.
